Fragrance World

Fragrance World is a leading Dubai-based perfume house, founded by Poland Moosa Haji (Moidu P.V.) in 2003, renowned for crafting luxury-inspired fragrances that blend international sophistication with Middle Eastern artistry. Operating in over 140 countries with a production capacity of 75 million units annually, the brand oversees several successful lines—including French Avenue, Maison des Parfums, and Athoor Al Alam—making it one of the UAE’s largest and most influential perfume manufacturers.